The Media Business in Burundi-Intro

The Media Industry is in a constant state of change, striving each day to better understand the audience. It also requires a lot of hard work aimed at finding compelling messages that resonates with the very needs of this audience. In Burundi however, the Media Business is still facing many challenges: They include for instance […]

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Are you using videos to tell your story?

I have a challenge for you today, tell me how many video you company do have? Do you even have a Youtube channel? video offers the benefit of retention of information, video can also improve a company’s visibility on social media and this for free. Now it is your time to produce a video, share […]

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Why is storytelling important in today’s busy online world?

Connections, dealing with people, are the heart and soul of business. Your company is solving problems, alleviating pain points, and providing delightful customer experiences. Brands have personalities and value systems that play a role in our mental lives and storytelling is a powerful technique for building relationships. It’s an age-old concept that brings people together […]

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