Why we keep the wrong secrets: The awakening of a shy media person.
Fabrice, what do you do for a living?
The other day I was watching a video on YouTube, and I were hooked on the topic and watched it until the end. This guy was talking about how we fear what people think about us, how terrified we are that our opinions and beliefs will be wrongly judged. He said that most of us […]
The Media Business in Burundi-Intro
Simple question, right? Well, you may be surprised to hear that for many people like me this is not an easy question to answer. I wish I could say: I am a doctor, I am Carpenter or something that when you say it doesn’t raise many questions. But each time people needs to find out […]
Are you using videos to tell your story?
The Media Industry is in a constant state of change, striving each day to better understand the audience. It also requires a lot of hard work aimed at finding compelling messages that resonates with the very needs of this audience. In Burundi however, the Media Business is still facing many challenges: They include for instance […]
Why is storytelling important in today’s busy online world?
I have a challenge for you today, tell me how many video you company do have? Do you even have a Youtube channel? video offers the benefit of retention of information, video can also improve a company’s visibility on social media and this for free. Now it is your time to produce a video, share […]
Connections, dealing with people, are the heart and soul of business. Your company is solving problems, alleviating pain points, and providing delightful customer experiences. Brands have personalities and value systems that play a role in our mental lives and storytelling is a powerful technique for building relationships. It’s an age-old concept that brings people together […]