Why we keep the wrong secrets: The awakening of a shy media person.
Fabrice, what do you do for a living?
The other day I was watching a video on YouTube, and I were hooked on the topic and watched it until the end. This guy was talking about how we fear what people think about us, how terrified we are that our opinions and beliefs will be wrongly judged. He said that most of us […]
Why is storytelling important in today’s busy online world?
Simple question, right? Well, you may be surprised to hear that for many people like me this is not an easy question to answer. I wish I could say: I am a doctor, I am Carpenter or something that when you say it doesn’t raise many questions. But each time people needs to find out […]
Connections, dealing with people, are the heart and soul of business. Your company is solving problems, alleviating pain points, and providing delightful customer experiences. Brands have personalities and value systems that play a role in our mental lives and storytelling is a powerful technique for building relationships. It’s an age-old concept that brings people together […]